What is AGI marketing? Start with a goal, then build the workflow
A practical introduction to Taploop’s vision: define the business goal, coordinate research and execution, and keep meaningful decisions with your team.
THE TAPLOOP BLOG
Learn to turn a business goal into research, creative work, and a focused marketing experiment—with AI agents and human judgment working together.
START HERE / GUIDE 01
A practical introduction to Taploop’s vision: define the business goal, coordinate research and execution, and keep meaningful decisions with your team.
Start learningThe workflow we’re building toward.
THE LEARNING PATH
Five practical guides. Work through them in order, or start with the problem in front of you. Each includes a prompt or template you can use.
5 guides to put into practice
A practical introduction to Taploop’s vision: define the business goal, coordinate research and execution, and keep meaningful decisions with your team.
Build an evidence-backed audience brief, separate customer signals from assumptions, and choose a small test without confusing reach with demand.
A practical experiment brief covering the hypothesis, baseline, metrics, approvals, budget limits, and review decisions for a lean SaaS team.
Turn a marketing goal into clear responsibilities, useful handoffs, reviewable work, and explicit approvals.
Define the denominator, compare mature cohorts, separate attribution from causality, and make a useful decision from limited data.
MORE FROM TAPLOOP
Explore our earlier playbooks on offers, creator briefs, content, and campaign signals.
BUILD WITH US
We’re working with SaaS founders and lean growth teams to test this approach. Bring a real marketing question. Let’s explore a pilot.
See a sourced research example